With films it'd be interesting to just lay out just how successful or how failed these Woke pop culture movies have been in the box office. I
mentioned it earlier but couldn't be bothered at the time to go to Wikipedia and look up things. But... if we go by the
very simplified rule of... if a movie makes twice it's budget then it's a success, then off the top of my head...
Ghostbusters (2016): 229m Box Office - 144m Budget x2 =
59m loss
Oceans 8 (2018): 298m Box Office - 70m Budget x2 = 158m gain
A Wrinkle in Time: 133m Box office - 130 m Budget x2 =
127m loss
Terminator: Dark Fate: 261m Box Office - 196m Budget x2 =
131m loss
Charlie's Angels: 73m Box Office - 50m Budget x2 =
27m loss
Men In Black International: 254m Box Office - 110m Budget x2 = 34m gain
The Hustle: 98m Box Office - 21m Budget x2 = 56m gain
Birds of Prey: 202m Box Office - 100m Budgetx2 = 2m gain
Now it's a super imprecise measuring stick just doubling the budget since marketing for some movies and hidden production costs can dramatically shift... for example MIB is considered a box office disappointment with some analysts stating it would've had to make 300 million to break even... but I wanted to be consistent.
Plus there's the fact that Disney's most "Woke" movies have all been billion dollar successes...
Captain Marvel, Black Panther and most notably to me
Star Wars: The Last Jedi (though in the latter case the franchise on film seems to have been dealt a rather serious blow for future film potential).
Still... just glancing at the numbers... unless your part of a major, major franchise (ie MCU or Star Wars) which has a billion dollar captive audience (though I liked both
Black Panther and
Captain Marvel just fine)... things can be pretty chancy when it comes to releasing films. The most successful ones so far seem to have hovered in the 200-300 million box office range almost regardless of budget.