That's not what this is about. The ridiculous thing with Apple, which many people don't know, is that the app store is the *only* way to install apps. On android phones, if app store don't like the piece of software you want, oh well, you go to a website, download an .apk file and install it manually. It's just like PC games, if Steam doesn't have it, you can get it from elsewhere.
On Apple phones, oh no no no, it either goes through the app store or you don't get it at all.
And Apple can decide that it doesn't like your app if it doesn't get a piece of the pie.